Data is dead, insight is alive. 
CRM Metrix is the leading provider of customer experience management solutions that turn data into insight and insight into results. The company's integrated Customer Experience Management solutions suite, is driven by real-time intelligence, enabling global businesses to better understand their customers and take swift action to improve customer satisfaction, increase revenue and reduce costs. 
 
Powerful technology inspired by the bottom line 
CRM Metrix, Inc. has created the industry's first and only 24/7 customized data collection, analysis and delivery platform that guides marketing executives in tracking mission critical customer feedback related to brand affinity, satisfaction, category usage, competitive offerings, and customer lifetime value. The CRM Metrix system is built on the industry's most advanced, web-based analytics gathering and reporting platform, resulting in rapid deployment and greatly improved customer experiences. 
 
Global leaders see the value of a quality customer experience 
CRM Metrix's breakthrough suite of integrated strategic and tactical customer experience solutions have already been adopted by global leaders such as Procter and Gamble, Kraft, Levis, Unilever, Staples and others. The company's success is attributed to delivering customer intelligence solutions that go beyond providing data and deliver powerful insight within a robust marketing framework that is results focused and action oriented. 
 
Continuous access to customer intelligence online and off 
Through leveraging existing customer interactions, CRM Metrix clients have a continuous finger on the pulse of their market through the use of intelligent entry and exit surveys. These ongoing studies provide insight into such areas as customer segmentation, retention, conversion, satisfaction, and brand affinity. One of the features clients benefit most from is CRM Metrix's multi-channel reporting platform which integrates into most any workflow through delivering real time results in three ways; a desktop data streamer application, a private labeled extranet, and handheld PDAs. 
 
A system built by marketers for marketers 
The system aggregates the customer information, analyzes the data and serves it back through relevant "radars" of information written in clear marketing language supported by scientific and statistical formulas. With two clicks for example, clients can cross tabulate high value customers against products purchased and learn exactly what is selling best within their most lucrative customer segments. 
 
CRM Metrix, Inc. continues to expand its product line and is making waves across the industry through developing innovative, real world solutions that deliver on the promise to boost the bottom line through leveraging customer knowledge. From wireless point of purchase retail surveys with web based reporting, to idea generation tools that streamline the traditional product development paradigm, CRM Metrix is moving at light speed to go beyond the hype of CRM and focus on what matters most for any business - results.